Mario Trapp

Skepticism and reservations, fascination and anticipation: no matter how you feel about AI – you are certainly not alone. No wonder, says Mario Trapp. After all, AI is a pioneering technology. It gives rise to tangible changes. And it provokes. Even myths: “We’re in the SME sector here. AI is too far removed from what we do at the core," is one assumption. A false one, says Trapp. As a Partner in Restructuring & Transformation and Head of Digital Strategy, he has been observing the technological developments of AI for quite some time. His world? Big data and data analysis. His industries? Many – primarily owner-managed companies. How does he himself apply AI in business? Should companies already be hiring Chief AI Officers? And which AI developments make even him uneasy? Get to know our new partner. And how to improve your prompts.

Forecasts are difficult, especially when they concern the future. What sounds so flippant and easy is often a great burden in everyday business life, as most decisions have to be made under great uncertainty. Nobody knows what the future holds and which decision will turn out to be the right one in the end. In their article, our enomyc authors Stefan Frings and Mario Trapp show how modern business intelligence and business analytics solutions can also help SMEs to make better-informed and therefore sounder decisions.

The mighty Association of German Industry (BDI) recently said the country’s "export-oriented economy must prepare itself for difficult times” in the wake of the coronavirus crisis. In view of such gloomy forecasts, it’s always heartening to hear about companies that are flourishing in the crisis and making use of unexpected opportunities – serving customers that had been out of touch for a long time in considerable volumes. These companies should now strengthen these rekindled customer relationships with some new sales power.