Digital Strategy

When Digitization Saves Lives: A Joint Project of enomyc and LUIS Technology

Despina Borelidis

January 9, 2020

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Cyclists live dangerously. In June 2019, the German weekly magazine Der  Spiegel  headlined an article titled, “Death risk for cyclists three times higher than for motorists.” The risk of injury is seven times higher, according to Siegfried Brockmann, head of accident research (UDV) at the German insurance association.

If you, your family, and your friends ride a bike around town every day, you probably know the worry of making sure that everyone arrives safely at their destination. You may also have experienced situations where there might have been a close call – for example, when you and a truck are turning right – or left in the UK – and you have a green light: in Germany,  38  cyclists lost their lives during this regularly occurring traffic event in 2018.