Digital Strategy

Only a fraction of German companies use blockchain in their daily practice. Does blockchain technology create more problems than solutions? Or does the decentralized system actually hold untold opportunities? How do companies benefit from stablecoins and DeFi? And how can blockchain solutions be implemented in German SMEs? Technology expert Franz A. Wenzel, Director at enomyc, answers burning business questions.

Der Markt für Künstliche Intelligenz (KI) boomt. Immer mehr Anbieter preisen ihre Lösungen an. Doch bei genauer Betrachtung entpuppt sich so manche vermeintlich intelligente Neuigkeit als Mogelpackung, schließlich lässt sich allein mit dem Label „Künstliche Intelligenz“ ordentlich Geld verdienen. Mittelständische Unternehmen stehen dadurch oft vor einem Dilemma: Einerseits möchten sie KI-Lösungen einführen, um beispielsweise von Effizienzsteigerungen zu profitieren, andererseits ist die Auswahl von Tools aufwändig und bleibt oft ohne Ergebnis. In ihrem Beitrag erklären die enomyc-Autoren Carla Dausend und Leonard Rampf, welche Fehler Unternehmen vermeiden sollten und was beim Einstieg ins Thema zu beachten ist.

US corporations such as Amazon and Walmart want to revolutionize the payment system. According to recent reports, they are working on minting their own digital currencies –Stablecoins. These promise faster payment processing, lower transaction costs, and complete control over payment flows. This is reason enough for German SMEs to take a closer look at the technology, say Franz Wenzel, Stella Weisser, and Tom Agsten from enomyc. The three have been working on blockchain and crypto topics for a long time and were on site at the Berlin Blockchain Week 2025 (BBW) to discuss and interact with other teams about the current trends and applications. In this article, they explain what is behind this trend toward digital payments—and how blockchain, Web3, and digital currencies is being translated into real business models.

Disruptive technologies such as genAI are becoming increasingly important in the business world. This presents the upper midmarket segment with the challenge of not only understanding these technologies as a trend, but also applying them in practice in order to best increase efficiency and innovative capacity. Concerns that the barriers to entry are too high for SMEs are unfounded, says head of innovation at enomyc and author, Franz Wenzel. A certain amount of preparation and training is essential, however, a strategy for AI integration that has been worked out down to the last detail is not necessary from the get go. He is convinced that two factors are much more decisive: Understanding. And time.

Skepticism and reservations, fascination and anticipation: no matter how you feel about AI – you are certainly not alone. No wonder, says Mario Trapp. After all, AI is a pioneering technology. It gives rise to tangible changes. And it provokes. Even myths: “We’re in the SME sector here. AI is too far removed from what we do at the core," is one assumption. A false one, says Trapp. As a Partner in Restructuring & Transformation and Head of Digital Strategy, he has been observing the technological developments of AI for quite some time. His world? Big data and data analysis. His industries? Many – primarily owner-managed companies. How does he himself apply AI in business? Should companies already be hiring Chief AI Officers? And which AI developments make even him uneasy? Get to know our new partner. And how to improve your prompts.

Let's be honest: new technologies and ground-breaking innovations are topics that most of us would expect to find in Silicon Valley rather than in German SMEs. The long list of German SMEs whose products and solutions are in demand all over the world shows that this is not the whole truth. The secret of their success: above-average innovative strength. The Top 100 competition honours precisely such companies. This year, enomyc is also among the winners. How is innovation "organised" there and how do customers benefit when their consultancy is innovative? We talked about this with Julia Hammer, COO and Managing Director, and Franz Wenzel, Director at enomyc.

Nine out of ten companies are victims of data theft, espionage or sabotage. Practically any company can become a victim, from a small tax consultant to a major international corporation. The extorted ransoms reach ever more dizzying heights and lead many a company into insolvency. Which actors and structures are behind the cyberattacks and, above all, how can one protect oneself? That's what we asked Andreas Persihl. He is owner of Hamburg-based CAPERIUM GmbH, which specialises internationally in crisis analysis, prevention and defence.

Incendiary, destructive and fascinating all at once, cyberattacks are leading the current polycrisis. Critical infrastructure is under attack, and reports are piling up at state criminal investigative agencies and public prosecutor offices alike. One thing is clear to the experts: Cyberattacks cannot be avoided. It is important, now more than ever, that companies know how to react to them, lest the future judge them harshly for their failure to respond accordingly. How can companies better arm themselves against cyberattacks? And if attacks succeed: How do they switch to "incident response" instead of "headless chicken mode"? It is time to ask an expert. Philipp Seebohm from AON shares insights and recommendations from eight years of cyber risk management.